(From a Dr. Paul George article published on February 3, 2008 in the Miami Herald):
Roddey Burdine (of Burdine's Department Stores) died in February 1936 at the age of 48. He was one of Miami's most popular citizens and his early death shocked the community. In 1938 the new stadium, built by the federal Public Works Administration, was dedicated to the memory of Roddey Burdine in a stirring ceremony preceding a football game between the University of Miami and the University of Georgia. Roddey Burdine Stadium, as it was known until the Miami City Commission renamed it the Orange Bowl in 1950, would touch more people in a greater variety of ways than any other structure in Miami and South Florida.