This airplane was built to disperse chemical fertilizers and insecticides over farmed fields and fulfilled that roll for three decades. Now, however, it has a new purpose, thanks to some sharp-thinking employees in PBase's Public Relations Department.

It seems that some PBase members are more interested in paying their rising utility bills than continuing to seek ego gratification via the posting of photos on the World-Wide Web. Enough members have this attitude that the rate of subscription renewals has taken a nosedive. PBase management is concerned about this and with good reason: the annual bonuses offered to managers are affected by the rate of subscription renewals.

To stem this disconcerting tide of abandonments, PBase's Public Relations Department is using all means at its disposal to boost PBase's image in the minds of penny-pinchers. This conspicuous, colorful converted crop-duster is part of the plan: pilots fly it over urban areas, dispersing promotional leaflets that are intended to enlighten the surfing-posting public about the benefits of becoming a PBase subscriber and a re-subscriber. Some leaflets extol the glories of PBase's beautiful heirarchical structure. Others trumpet the wide varieties of style sheets. Versions distributed before December 2013 praised the geotagging function. (When and if the geotagging function is ever repaired, those pamphlets will again be used.)

It is too soon to tell if these measures have the intended effect, but PBase's Legal Department is dealing with a development that was not anticipated: some communities have sued PBase for littering.

Photographed at the airport in Ephrata, Washington, a hub for dispersals in the eastern part of the state. A closer view of this IDU (information dispersal unit) is not permitted, as it would reveal some proprietary technology.