It may not be impressive for some but would come in handy for someone who doesn't like to post process. iContrast (4 levels) can be applied to an image in-camera, leaving the original untouched. This image wasn't processed much so applying something like Levels would improve it.
Angel
23-Jan-2010 10:07
The idea is nice, however the results are not impressive.
Probably they just advertise the idea, the original image can be a lot better automatically enhanced with state-of-the-art methods.