The town of Melnik is associated with:
* The impressive natural sand pyramids in various forms, spread in an area near Melnik, Karlanovo and Rozhen. * Exceptional wine. The town has been famous for its wine since as far as 1346. The local wine was reportedly a favorite of Winston Churchill. Tourist can find many hotels and pubs/mehana/tavern where they can taste the local wine. * Old architecture. Landmarks include the Byzantine House, (built probably in the 12th or 13th century), the Kordopulov House (owned and named after the merchant Manol Kordopulov), which also has one of the largest wine cellars in Melnik.
Melnik became a part of Bulgaria under the rule of Khan Presian I (836-852). Melnik was a thriving town in the 17th and 18th century, due to the tobacco and wine production, being exported abroad. In that time Melnik was also a center of craftsmanship, particularly church decoration and woodcarving. Many Bulgarian schools and churches were built in Melnik in that period. In the late 18th century, the town had 1300 houses, seventy churches and a population of some 20,000 people. Now Melnik is a small (if not the smallest) town in southwest Bulgaria - population ~400.