This is one of the most humble storefronts I found in Cuenca. A man and simple stove within a darkened doorway, make up a business in itself. His sign is hand-lettered – on this day he is featuring tamales, humitas (a steamed corn cake), coffee, and tortillas. He gazes at us, wondering if would like a taste. No matter how simple his sign, we know exactly what he has to offer, and when.