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Ken Leonard | all galleries >> Galleries >> All Mercury Show 2005 > 1956 Mercury Custom Convertible Coupe - Click on photo for more
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Oct. 22, 2005 Copyright 2005 Ken Leonard

1956 Mercury Custom Convertible Coupe - Click on photo for more

La Palma Park, Anaheim, CA

Nikon Coolpix 8700
1/76s f/3.7 at 10.7mm iso50 full exif

other sizes: small medium original auto
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Muthana 27-Mar-2009 05:36
I got the standard convertible,wonder what the major differences between the standard one and custom,i live in australia and really love this beauty,
thanks
Rick Johnson 27-Oct-2005 03:18
Rick Johnson 27-Oct-2005 02:52
1956 Mercury Custom Convertible Coupe. The Custom series featured one of the two convertibles in the Mercury lineup for 1956. Mercury produced only 2,311 Custom series convertibles at an asking price of $ 2,712, making this convertible the rarest of all 1956 Mercurys. 1956 Mercurys rode a 119 inch wheelbase, except for station wagons that had a smaller wheelbase of 118 inches. All Mercurys were powered by a 312 cubic inch V-8 engine that was rated at 225 horsepower with an automatic transmission. Total 1956 Mercury production was 328,000. 1956 Mercurys featured a single "Z" shaped chrome side molding that delineated the contrast color when popular optional two-toning was chosen. Mercury's '56 advertising campaign called the car "The Big M", and the center front section of the hood featured a large stylized chrome letter "M". Lincoln-Mercury was the major sponsor of the popular Sunday night "Ed Sullivan Show" on television, and most Americans were introduced to the 1956 Mercury from commercial clips on that show. Mercurys that year were known for their bright-color hues, especially orange, green, yellow, and blue. They also introduced a new Phaeton Hardtop Sedan in all four series,,,,,Medalist, Custom, Monterey, and Montclair. Mercurys ranged in price from $2,254 for an entry level Medalist two door sedan, to 2,977 for an 8 passenger, four-door Monterey station wagon. The other convertible was in the top of the line Montclair series. 7,762 Montclair convertibles were produced and sold for $ 2,900. With such a small price differential, it is understandable why so few buyers chose the Custom series ragtop.
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