I have a 56 mercury custom 4 door phaeton and I cannot find any information
on this car. Can you possibly help.
Ben Gonzalez
07-Sep-2009 07:09
My name is Ben Gonzalez and I am the owner of this car. I thought you might be interested in a little of it's history. The car was built on August 14th, 1955 at the Long Beach Ford Plant (designated LA on the data plate). It was sold new from the Coberly dealership in Los Angeles. Twenty years later my father bought me this car as my first car. It was February 9, 1976 and I was 19 years old at the time. I have been everywhere in this car. We are family! Thanks for posting this very flattering picture from the show.
Rick Johnson
27-Oct-2005 03:24
Rick Johnson 27-Oct-2005 02:52
1956 Mercury Custom series two-door sedan. The Custom series was for budget minded Mercury buyers. Mercury produced 16,343 Custom two-door sedans at an asking price of $2,351. 1956 Mercurys rode a 119 inch wheelbase, except for station wagons that had a smaller wheelbase of 118 inches. All Mercurys were powered by a 312 cubic inch V-8 engine that was rated at 225 horsepower with an automatic transmission. Total 1956 Mercury production was 328,000. 1956 Mercurys featured a single "Z" shaped chrome side molding. . Mercury's '56 advertising campaign called the car "The Big M", and the center front section of the hood featured a large stylized chrome letter "M". Lincoln-Mercury was the major sponsor of the popular Sunday night "Ed Sullivan Show" on television, and most Americans were introduced to the 1956 Mercury from commercial clips on that show. Mercurys that year were known for their bright-color hues, especially orange, green, yellow, and blue. They also introduced a new Phaeton Hardtop Sedan in all four series,,,,,Medalist, Custom, Monterey, and Montclair. Mercurys ranged in price from $2,254 for an entry level Medalist two door sedan, to 2,977 for an 8 passenger, four-door Monterey station wagon. Two convertibles were offered in Custom and Montclair series.