I was in Amsterdam to help put on the X05 event for Xbox 360 games and took my camera along to capture a bit of Amsterdam as well as the event itself.

This page is how I spent my morning between landing and waiting until I was able to head to the show site to begin working.

The 4 sub-galleries comprise 4 different time periods for the event:
- Day "0" setup
- Day 1 setup and last minute prep
- Day 1 of the X05 event itself (arrival, press conference, party, games, DJs, performers and lots of colored lights)
- Day 2 of the event (private press meetings)

Trade shows and press conferences are always hectic and exciting.