Held periodically, this conference/trade fair series was a definitive US-based China business matchmaking program that brought --
1) business and government leaders directly from China for one-on-one partnership building opportunities with companies here, facilitated by experienced bilingual consultants, and
2) experts active in both markets to share their knowledge and experience.

Because the best way to explore the China market is to sit across the table from the decision-makers of Chinese companies looking to do business with you, this event provided a highly economical, yet effective, platform for those who were eager to tap into China but who were unable to go there right away due to either time or budget constraints.