The distribution of the population of La Rioja is quite unequal: so, while in the Valley they are arrived to the density of 95 hab/kmē, the mountain average is only 5 hab/kmē.
The wine, cultivated especially with regard in Haro and in the valley of the Najerilla, is the most representative cultivation of the region, and their wine production is one of the more well-known for their quality inside of and outside of the country. Cereales (barley, wheat), it is also cultivated fruits and vegetables.
In the cattle activity, there are sheeps in the Valley and the vaccine give up not so much in the Valley (intensive breeding) than in the mountain range (extensive). The industrial activity is centered in the elaboration of agrarian products (preserves in the Low Rioja: Calahorra, Logroņo, Alfaro; wines in Haro), seconded by other branches like the metal (Logroņo), chemistry and of the footwear.