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Mike Stobbs | all galleries >> Galleries >> Every Now & Then Part VI > 1948 Kelvinator
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30-Dec-2011 Mike Stobbs

1948 Kelvinator

1948. Now the world is free again. And good, clean, middle class families can aspire to own... APPLIANCES!

Dad could fit two crates of beer in this baby along with some milk, butter, a Sunday roast and a pound of lard.

And that beer came in quart bottles, Sonny Jim. Real bottles for a thirsty man. A thirsty man tired after doing manly things.

A good solid fridge, made by an American company. Who also made cars. God bless.

And there's an ice box. Luxury!

Will your current fridge still be alive in 60 years?

Started by the Buick motor company in 1916, the name of the company was changed to "Kelvinator Company" in honor of British physicist, Lord Kelvin, the discoverer of absolute zero.
On January 4, 1937, the company merged with Nash Motors to form Nash-Kelvinator Corporation.
Nash-Kelvinator became a division of American Motors (AMC) when Nash merged with Hudson in 1954.
AMC sold off its Kelvinator operations in 1968. Kelvinator joined White Consolidated Industries, a company that had also acquired the rights to Frigidaire (formerly owned by General Motors).
White Consolidated Industries was acquired by Electrolux of Sweden in the early 80's.
In the early 1990s, the name of the Dublin, Ohio based holding company changed to Frigidaire Company.

Nikon D700 ,Nikkor AF-S 14-24mm f/2.8G ED
1s f/2.8 at 22.0mm iso2000 hide exif
Full EXIF Info
Date/Time18-Nov-2011 09:44:21
MakeNikon
ModelNIKON D700
Flash UsedNo
Focal Length22 mm
Exposure Time1.00 sec
Aperturef/2.8
ISO Equivalent2000
Exposure Bias0.67
White Balance0
Metering Modematrix (5)
JPEG Quality (6)
Exposure Programaperture priority (3)
Focus Distance

other sizes: small medium original auto
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Dan Greenberg04-Jan-2012 02:29
Very cool! ( and probably still cold) Is this yours? The historical narrative you included is superb. I never knew the Buick part or most of the different mergers that happened. Wow. ~BV~
pkocinski31-Dec-2011 13:37
Cool shot, story and info.
rousselziak31-Dec-2011 07:40
Great shot ! -V-
SLC_Images31-Dec-2011 02:37
Very nicely put, and great use of shadows and color. The bumper stickers are great too!
Ed Preston31-Dec-2011 01:49
Great find Mike, love the signs, (I used to have the top one!) They were great refrigerators in their day!
Guest 30-Dec-2011 23:51
Great! V.
Inga Morozoff30-Dec-2011 23:04
Wow, what a find!
lou_rozensteins30-Dec-2011 22:38
Now we have "built-in obsolescence" to keep the wheels of capitalism turning! Great shot of this old monster, and I loved your story and information. Well done.
Barbara Read and Fred Schaad30-Dec-2011 22:12
Yep, I grew up with a Frigidaire in the Kitchen and would not be surprised if the dang thing isn't still keeping someone's beer cold somewhere. :o)
Earl Misanchuk30-Dec-2011 22:04
My dad was an International Harvester dealer, so naturally we had an IH freezer, brought home in the early 1950s. Mom sold the house a few years back to move into a seniors' home, but AFAIK, it's running still--I should check one of these days with the new owners. Sadly, it's boring white in colour, not like your dad's racy red fridge. I doubt that any appliance made since the 70s will last nearly as long,
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