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FujiFilm FinePix S3100 Product Photos
FujiFilm FinePix S3100 Information and Samples
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Press Release

FinePix S3100 and S5100 digital cameras offer 4.0 megapixels, long zooms and enhanced LCD properties

VALHALLA, NY, July 28, 2004 - Fuji Photo Film U.S.A., Inc., a pioneer in digital imaging technology, today announced the addition of two new digital cameras in the company's esteemed S-series line. Both the FinePix S3100 and S5100 deliver powerful 4.0 megapixel resolution in appealing 35mm-styleform factors, and provide enhancements for improved viewfinder and LCD viewing in low-light situations - making it easy to capture brilliant images under any condition.

"The FinePix S3100 and S5100 offer long zoom power combined with ease of use and best-possible image quality," said Susan Schaffer, Director, Consumer Products, Photo Imaging Division, Fuji Photo Film U.S.A., Inc. "Fujifilm is proud to continue its digital imaging leadership with these solid performers."

Top Features

The FinePix S3100 offers beginner digital photographers 4.0 million pixels of shooting power with a fully automatic point-and-shoot feature set. The camera also offers a 6x optical and 3.4x digital zoom to capture crisp, clear images of distant subjects, and captures QVGA video clips at a rate of 10 frames/second. This model will replace the popular FinePix S3000 in August.

The FinePix S5100 offers mid-level digital photographer 4.0 million pixels combined with both point-and-shoot simplicity as well as a more advanced manual feature set including continuous shooting, continuous auto-focus, shutter priority and aperture priority modes. This model offers a 10x optical and 3.6x digital zoom capability, the longest in Fujifilm's consumer category. In addition, the FinePix S5100 can capture VGA video clips at a rate of 30 frames/second, with sound, and can capture RAW format files. This model will replace the company's best-selling FinePix S5000 in October.

Both cameras offer a low-light viewfinder and LCD enhancement, making it easier to see the subject in dark conditions, and can be used with telephoto and wide-angle lenses. The FinePix S3100 and S5100 operate on four AA alkaline or NiMH rechargeable batteries, and use Fujifilm's xD-Picture Card™ storage media, which can hold up to 532 4.0 megapixel (normal) images on a 512MB card.

Familiar SLR-Type Design

The FinePix S3100 and S5100 offer traditional 35mm styling, while pistol grips offer easy handling. The FinePix S3100 measures 3.9(W) x 3.0(H) x 2.7(D) inch and weighs 10.1 ounces without batteries and storage media; the FinePix S5100 measures 4.4(W) x 3.2(H) x 3.1(D) inches and weighs 11.9 ounces without batteries and storage media. Optional telephoto and wide-angle lens adapters increase the performance of both models.


The FinePix S3100 will be available in August 2004 and sell for approximately $349.99, while the FinePix S5100 will ship in October 2004 and sell for approximately $499.99. Both cameras will ship with a lens adapter ring, a 16MB xD-Picture Card™, FinePix Viewer, ImageMixer VCD2 for FinePix, four AA alkaline batteries, USB cable, A/V cable, and a shoulder strap.

Great Prints

Fujifilm digital cameras offer consumers best-quality printed images made from home, at home and at the store. Both the FinePix S3100 and S5100 offer consumers PictBridge compatibility for fast and convenient at-home printing, without the use of a computer. Now, consumers can use Fujifilm's inkjet paper in nearly any manufacturer's inkjet printer to ensure long-lasting prints with bright colors. Consumers may visit to find a store near them - or near friends and family across the country - that offers in-store digital camera developing, and to order images from local retailers online.

About Fujifilm
Fuji Photo Film U.S.A., Inc. is a subsidiary of Fuji Photo Film Co., Ltd. and delivers technology solutions to meet the imaging and information needs of retailers, consumers, professionals and business customers. As a global leader in digital imaging, Fujifilm pioneered the development of digital medical systems, and today is the leader in digital minilab systems. The company was ranked in the top ten for U.S. patents granted during the last decade, employs 73,100 people worldwide and in the year ending March 31, 2004, had global revenues of more than $24 billion. In the United States, Fujifilm is a leader in delivering high quality, easy-to-use imaging and information solutions in the following categories: Digital Imaging Systems, Recording/Storage Media, Film and Imaging Systems, Motion Picture Film, Graphic Arts and Printing Systems and Medical Imaging and Diagnostics Systems. Fujifilm is an environmentally friendly, humane enterprise and an exemplary corporate citizen.

For more information on Fujifilm products, consumers can call 800-800-FUJI or access the Fujifilm USA Web site at

All product and company names herein may be trademarks of their registered owners.

FinePix S3100 Digital Camera – Specifications*

Number of Effective Pixels
4.0 million pixels

CCD Sensor
1/2.7-inch conventional CCD system (number of total pixels: 4.23 million pixels) RGB filters

Number of Recorded Pixels
2272 x 1704 (3.87milion), 1600 x 1200, 1280 x 960, 640 x 480 pixels

File formats
Still image: JPEG (Exif Ver 2.2), WAV, Movie: AVI (Motion JPEG)
*Design rule for Camera File system compliant / DPOF-compatible

Storage media
xD-Picture Card (16MB to 512MB)

Recording capacity with one 16MB xD-Picture Card (included) Still image Movie

4MP(F) 4MP(N) 2MP 1MP 0.3MP    

320x240 160x120

8 16 25 33 122    

Approx. 98sec. Approx. 5.6min.

Lens focal length
Equivalent to 39mm-234mm on a 35mm camera

Optical zoom

Digital zoom
3.4x (at 640 x 480 pixel mode), 1.7x (1280 x 960 pixels), 1.4x (1600 x 1200 pixels)

Auto focus (TTL center point fixed) - contrast type

Focus range
Normal: 2.6ft to infinity, Macro: 3.9in. - 2.6ft.

F2.8/F4.8/F8.2 (Wide); F3/F5.2/F8.7 (Tele)

0.33-inch 110,000 pixel electronic viewfinder (approx. 88% coverage)

Exposure control
64-zone TTL metering-multi

Exposure modes
Programmed AE

Color control modes
Normal, vivid (chrome), black and white

Equivalent to ISO 100 (automatically set between ISO 64-250 depending on shooting mode and subject)

Shutter speed
Auto/SP: 1/4 sec. - 1/1500 sec.

SP (night scene mode only): 2 sec. - 1/250 sec.

Manual (A. priority): ½ sec. - 1/1500 sec.

White balance
Automatic, Manual (Fine, Shade, Fluorescent light (Daylight), Fluorescent light (Warm White), Fluorescent

light (Cool White), Incandescent light)

Auto flash uses flash control sensor

Effective range: 2.6ft - 11.5ft (W)/2.6ft. - 11.5 ft (T)

Flash mode: Auto, Red-eye Reduction, Forced Flash, Suppressed Flash, Slow Synchro, Red-eye Reduction + Slow Synchro

LCD monitor
1.5-inch amorphous silicon TFT (Approx. 62,000 pixels, approx. 87% coverage)

Digital interface
USB interface, power-input socket

Power source
4 AA alkaline batteries (included)

4 AA NiMH batteries (sold separately)

AC power adapter AC-5VH/AC-5VHS

3.9(W) x 3.0(H) x 2.7(D) inch

10.1oz. (excluding battery and media)

Shooting modes
Auto, manual, scene position (portrait, landscape, sports, night scene), movie

Movie recording
320 x 240 pixels up to 60 sec. / 160 x 120 pixels up to 240sec.: 10 fps, AVI (Motion JPEG) without sound

Video out
NTSC and PAL switchable

Single frame (with 14x playback zoom), 9 multi-frame

Self-timer: approximately 10 sec., world time, 6 language menu interface,

tripod socket, lens cap, adapter ring, low-light viewfinder function

available, PictBridge compatible

Accessories included
16MB xD-Picture Card

USB cable

Video cable

Shoulder strap

4 AA alkaline batteries

Lens cap

Lens adapter/filter ring (55mm) for WL-FX9 and TL-FX9

FinePix Viewer

ImageMixer VCD2 for FinePix

Owner's manual

Optional accessories
xD-Picture card (16MB-512MB)


Compact Flash™ Card Adapter DPC-CF

Image memory card reader DPC-R1

AC power adapter AC-5VH/AC-5VHS

Battery charger with battery BK-NH/BK-NH2

Wide-angle conversion lens WL-FX9/F9B

Telephoto conversion lens TL-FX9/FX9B

Soft case SC-FX 304

Travel kit (A3): large case, AA NiMH travel charger with auto adapter

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