ROCHESTER, N. Y., Jan. 4 -- Eastman Kodak Company today announced several new additions to its EASYSHARE Digital Camera portfolio that let you easily capture and share life’s moments wherever and whenever they happen – from your home to the club to the beach. As Kodak commemorates the sale of its 10 0 millionth digital camera in early 2011 – and the billions of KODAK MOMENTS shared around the world – these product introductions reinforce the company’s commitment to ongoing innovation that helps people stay connected.

“Kodak has a digital camera to fit every lifestyle,” said Phil Scott, Vice President of Marketing, Digital Capture and Devices, Kodak. “Whether you want to capture and relive your daughter’s first birthday party, the concert with your friends, or a day at the beach, Kodak cameras are the perfect companions for life’s moments. And with the Share Button – that only Kodak has – you can tag your pictures or videos directly on the camera for automatic upload to your favorite social networking sites, email and the KODAK PULS E Frame when you connect to your computer.”

Featuring the company’s exclusive Share Button, Kodak offers the world’s only digital cameras with 3-step sharing¹ making it easy for you to email your pictures to friends and the KODAK PULSE Digital Frame, and upload them to popular social networking sites including FACEBOOK, TWITTER, YOUTUBE, KODAK Gallery, FLICKR, and ORKUT, YANDEX and KAIXIN001 sites internationally. Kodak cameras also tag to the largest number of social networks and allow you to simultaneously share to multiple social netwo rks and email using the Share Button.²

TWITTER and international sites YANDEX and KAIXIN001 are new sharing destinations Kodak has added to its 2011 cameras.

KODAK EASYSHARE SPORT Camera 

Dunk it in the pool or bring it to the beach. Kodak’s first waterproof digital still camera can go up to 10 feet underwater, and is also dustproof to withstand dirt, dust and sand. The EASYSHARE SPORT is a 12 MP camera with a 2.4-inch LCD, Kodak’s Smart Capture feature, mu ltiple scene and color modes to have more fun with your pictures, and video.

The EASYSHARE SPORT Camera will be available in white, grey, red, yellow and blue for U.S. $79.95 in spring 2011 at major retailers and Kodak.com.