He began his career as a photographer in 1957 at Paris Match, followed by collaborations with the most famous American, German and British magazines (LIFE, Look, Twen, Nova,etc.). In 1963 Giacobetti was asked by Daniel Filipacchi to create a kind of French Playboy Magazine with him, to be known as Lui. Later, Giacobetti was chosen to be the photographer for the famous Pirelli calendar for two consecutive years. Giacobetti’s work on nudes, fashion and advertising has brought him international renown.
In more recent years Giacobetti has worked on major fashion/advertising campaigns. Notably, he was responsible for Issey Miyake’s PLEATS PLEASE campaign for 3 years, and is currently in charge of WOLFORD’s (Austrian lingerie company) complete redesign.
“Photographer” is an inadequate term to describe Francis Giacobetti. He is also the current Art Director for IPSA, a product line of the Japanese company Shiseido. And, he was chosen by Canon to design seven cameras for the third millennium.
As a personal project, Giacobetti has spent the past ten years photographing the most important personalities of our time, from Gabriel Garcìa Márquez, to Francis Bacon, to the Dalai Lama, for the grand project he calls HYMN; an homage to the genius of the century.
Giacobetti’s work has been exhibited internationally at such prestigious locations as the Grand Palais in Paris, Musée de l’Elysée (Lausanne), Centro de la Imagen (Mexico City), Salla Canal Isabel II (Madrid), Gruner und Jahr Presshaus (Hamburg) and Visa Pour l’Image (Perpignan, France).
In 1994 a monograph of Giacobetti’s work was published, “Ecrire avec de la Lumière,” and in 1997 he published “Che’s Compañeros, Witnesses to a Legend.” Giacobetti is currently preparing a book, a film and an exhibition dedicated to the painter Francis Bacon, as well as a series of photographic retrospectives of the great fashion designers of the 20th century.